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The Pros and Cons When Trying to Brainstorm Keywords Topic |
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Thursday, 27 September 2007 |
It is not an easy task trying to brainstorm keywords topic to describe the content of your document which you want to publish on the Internet. Indeed, the process of attempting to brainstorm keywords topic may be said to have its good points - and its bad points as well.
How does one go about trying to brainstorm keywords topic?
To brainstorm keywords topic, there are some rules of thumb that should be followed:
- Use as many relevant and useful key words and key phrases as you can. People like to use their own unique search terms when looking for a particular bit of information. It is a good idea to try to be aware of the most common of these types of search terms so that you can use them to describe your web page content. This improves the chances that people will gravitate to your web page during the Internet search process.
- Avoid using a single word to describe your web page. This is because, more often than not, using just one word tends to describe your web page in a very general way that does not sufficiently describe the content of your web page. Thus, if you use the word COMPUTERS to describe the content of your web page, it is not very likely that many people will examine the content in further depth because it is such a broad term. But use a search term like COMPUTER MODELS RELEASED IN 2007 and the odds that people will be interested in what you have to say will increase.
- Identify major keywords to use. These major keywords will act as the skeleton of your SEO campaign because they help you narrow down the theme of your web page. Like in #2, COMPUTER MODELS RELEASED IN 2007 will not only draw in people who are interested in just those types of computers released in 2007, but it will also make it easier for you to come up with content pertinent to those major keywords. Think about it: if you had to come up with content for the broad term COMPUTERS, do you think you would ever be finished? Not very likely. But since there are a finite number of COMPUTER MODELS RELEASED IN 2007, you will find the topic less tedious to promote.
- Under these major keywords, attempt to list down 10 to 20 key phrases that would fall under that category. These will help the person searching to find your web page more easily when using search engines.
- Use both the singular and plural forms of your search terms. Unfortunately, search engines cannot include the plural forms of search terms when all the searcher inputted was COMPUTER. This means a web page with the plural search term COMPUTERS will not come up in that search effort, leaving your web page out of the loop completely.
There are many other tips which you should bear in mind when trying to brainstorm keywords topics. However, these are the most basic. Use them wisely and you will be able to make the most out of your SEO effort. |